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161 sidor
2022

A new wave of digital technologies has impacted the business world like a tsunami. But after a first phase characterized by hype and unrealistic expectations, there is now a shared need for a better understanding of how to create real and sustainable value by adopting these technologies. This book suggests a pragmatic approach to value creation by embracing the post-digital mindset: a more mature attitude toward digital innovation focused on putting these technologies at work rather than marveling at them. After the illustration of a post-digital manifesto, the book explores all the key topics and tools that are relevant for the decision makers in this context.

Författare: Gianluigi Castelli, Severino Meregalli, Ferdinando Pennarola
Format: Inbunden
ISBN: 9783030948368
Språk: Engelska
Antal sidor: 161
Utgivningsdatum: 2022-04-02
Förlag: Springer Nature Switzerland AG