The Purpose Playbook

Everyone knows that the "right kind" of team includes a clear purpose, clear vision, clear objectives, clear roles, and mutual trust. However, establishing this is easier said than done - especially in today's ad hoc and asynchronous work culture. So where do leaders of teams or organizations who aim to drive high performance begin?

The Purpose Playbook, a companion guide to the Turnaround Leadership Series, is designed to help teams and businesses alike to develop Purpose-driven leadership. The methodology and corresponding activities help teams uncover and craft their Purpose, Vision, Tenets, & Values (PVTV), leveraging Jeff Hilimire's proprietary leadership concept.

This book was written by co-authors Jeff Hilimire, Teresa Caro, and Megan Barney and developed from their years of experience running this process with their own teams and countless consulting assignments working with partners going through their own journeys.

Whether you're a seasoned leader or a facilitator, this playbook is designed to help you navigate the meaningful journey of shaping a culture that's rooted in purpose and clear vision. Part narrative, part roadmap, part execution, The Purpose Playbook uniquely helps leaders and teams picture themselves going through this process, while including practical activities and instruction to help tactically guide them along the way.

This playbook includes the formula for creating a shared objective, instilling a sense of "why" within the team that deepens commitment and engagement, and ultimately embeds Purpose at the heart of your operations.