Data & IT
Urban Social Listening
Justin B Hollander • Erin Graves • Henry Renski • Cara Foster-Karim • Andrew Wiley
Inbunden
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This book analyses newsoftware tools and social media datathat can be used to explore the attitudes of people in urban places. It reports on the findings of several research projects that have haveexperimented with usingmicroblogging data in conjunction with diverse quantitative and qualitative methods, includingcontent analysis and advanced multivariate statistics. Applied researchers, planners and policy makers have only recently begun to explore the potential ofBig Data to help understand social attitudes and to potentially inform local policy and developmentdecisions. This book provides an original analysis into how Twitter can be used to describe the urban experience and people's perception of place, as well as offeringsignificantimplications for public policy. It will be of great interest to researchers in human geography, social media, cultural studies and public policy.
- Format: Inbunden
- ISBN: 9781137594907
- Språk: Engelska
- Antal sidor: 97
- Utgivningsdatum: 2016-08-26
- Förlag: Palgrave Macmillan