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Pocket
US Firms Business Competence in the Taiwanese IT Industry
Pi-Chi Chen • Young-Chan Kim
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This book offers an in-depth analysis of the roles and strategies of subsidiaries of American multinational companies (MNCs) in Taiwans IT industry. Based on semi-structured interviews with 16 managing directors of the different foreign-owned subsidiaries and 100 functional unit managers, the authors investigate (1) the roles of functional units in evaluating strategy formulation and change in foreign subsidiaries; (2) the factors that determine strategy formulation and change in foreign subsidiaries and their functional units; and (3) the linkages between cross-functional units. The research underscores the view that MNCs strategies are composed of assorted heterogeneous elements.
- Format: Pocket/Paperback
- ISBN: 9783319811796
- Språk: Engelska
- Antal sidor: 234
- Utgivningsdatum: 2018-05-31
- Förlag: Springer International Publishing AG