bokomslag What the Best MBAs Know
Psykologi & pedagogik

What the Best MBAs Know

Peter Navarro

Inbunden

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  • 352 sidor
  • 2005

Get the knowledge and skills taught in today's top MBA programs--without ever setting foot inside a classroom

What the Best MBAs Know presents the key concepts, tools, and wisdom being taught in leading MBA programs from Northwestern's Kellogg School and the Wharton School to Stanford and USC. Featuring contributions from the most accomplished business school professors, each chapter takes you inside their classrooms for a detailed look at topics from marketing, finance, and managerial economics to leadership, corporate strategy, and more. Theoretically solid and applications-based, what the best mbas know is both a valuable resource and a ready reference to the core knowledge obtained with an MBA.

includes contributions by:

  • Charles P. Bonini, Graduate School of Business, Stanford University
  • Leslie K. Breitner, Daniel J. Evans School of Public Affairs, University of Washington
  • Jeffrey F. Jaffe, The Wharton School of Business, University of Pennsylvania
  • Richard J. Lutz, Warrington College of Business Administration, University of Florida
  • Steven L. McShane, Graduate School of Management, University of Western Australia
  • Steven Nahmias, Leavey School of Business, Santa Clara University
  • Peter Navarro, Graduate School of Management, University of California, Irvine
  • Stephen A. Ross, Sloan School of Management, Massachusetts Institute of Technology
  • Daniel F. Spulber, Kellogg School of Management, Northwestern University
  • Mary Ann Von Glinow, Florida International University
  • Barton Weitz, Warrington College of Business Administration, University of Florida
  • Randolph W. Westerfield, Marshall School of Business, University of Southern California

What the Best MBAs Know covers the breakthrough strategies, techniques, and ideas that are being taught in the classrooms of today's top MBA programs. University of California business professor Peter Navarro joins more than a dozen of his colleagues--including Stephen A. Ross of MIT's Sloan School, Daniel Spulber of Northwestern's Kellogg School, and Charles P. Bonini of Stanford University's Graduate School of Business--to provide you with the key concepts, tools, and knowledge that, until now, could only be obtained through an MBA degree. This comprehensive book--as engaging as it is informative--covers virtually every subject taught in an intensive MBA program, including:

  • The Big Picture: An Overview of the MBA Curriculum
  • Management Strategy: Five Steps to Successful Strategic Analysis
  • Macroeconomics & the Well-Timed Business Strategy
  • Strategic Marketing: Delivering Customer Value
  • Operations and Supply Chain Management: Getting the Stuff Out the Door
  • Financial Accounting: "Doing the Numbers" for Investors, Regulators and Other External Users
  • Managerial Accounting: "Doing the Numbers" for Decision Making and Control
  • Corporate Finance: Big Questions and Key Concepts
  • ...
  • Författare: Peter Navarro
  • Illustratör: 25 illustrations
  • Format: Inbunden
  • ISBN: 9780071422758
  • Språk: Engelska
  • Antal sidor: 352
  • Utgivningsdatum: 2005-04-01
  • Förlag: McGraw Hill