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Women make almost all important buying decisions. They are the uber-deciders, yet most companies are failing to effectively market and sell to them. Bridget Brennan shows how to overcome this 'knowing-doing' canyon.
- Format: Pocket/Paperback
- ISBN: 9780307450395
- Språk: Engelska
- Antal sidor: 320
- Utgivningsdatum: 2011-09-13
- Förlag: Crown Publishing Group, Division of Random House Inc