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Presenting an unrivalled perspective into the inner-workings of Chinese corporations and their expansion plans for international markets, this book combines executive interviews and first-hand accounts providing the sorely needed context to the rise of Chinese companies in home and overseas markets and how the West can successfully compete.
- Illustratör: 15 b, 8 figures w tables
- Format: Inbunden
- ISBN: 9781137293923
- Språk: Engelska
- Antal sidor: 190
- Utgivningsdatum: 2014-04-14
- Förlag: Palgrave Macmillan