bokomslag Culinary Taste
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Culinary Taste

Donald Sloan

Pocket

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Andra format:

  • 208 sidor
  • 2003
Culinary Taste: Consumer Behaviour in the International Restaurant Sector looks at the factors that influence our culinary tastes and dining behaviour, illustrating how they can translate into successful business in industry.

With a foreword from Prue Leith, restaurateur, author, teacher, and prolific cookery writer and novelist, and a list of well-known and respected international contributors from the UK, France, Australia and Hong Kong, this text discusses the issues involved from a multitude of angles.


* Provides wide-ranging insight into the nature of culinary taste as expressed in commercial restaurant settings
* Evaluates the influence on culinary taste of a variety of factors such as: social class, gender, health awareness, marketing and geography
* Considers the importance of understanding these issues for business management and for success in the hospitality industry today
  • Författare: Donald Sloan
  • Illustratör: black & white illustrations 1
  • Format: Pocket/Paperback
  • ISBN: 9780750657679
  • Språk: Engelska
  • Antal sidor: 208
  • Utgivningsdatum: 2003-11-01