Samhälle & debatt
Customer Experience (CX) Engineering in Aerospace and Defense
Dr Phillips • Mel Hughes • Dr Stanton Sloane
Inbunden
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Uppskattad leveranstid 7-12 arbetsdagar
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- Pocket/Paperback 759:-
The authors contend that new business capture teams operating in the aerospace-defense sector which adopt their "Best Practices, Outside-In, Customer-Centric" approach to executing their capture processes can attain supranormal contract win rates-as high as 80% and higher.
They back up this claim with captivatingly told case study vignettes of 21st century competitions that they were personally involved with, providing teams with practical step-by-step guidelines, tools and templates to help replicate these successes.
- Format: Inbunden
- ISBN: 9781665754897
- Språk: Engelska
- Antal sidor: 242
- Utgivningsdatum: 2024-03-26
- Förlag: Archway Publishing