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A groundbreaking guide for the next generation of business leaders, founders, and innovators, this book unveils 50 innovative strategies to revolutionize consumer behavior to achieve the triple win: for people, the planet and universal prosperity. How can we transform impulsive buying into meaningful action-taking, empowering people to navigate the consequences of economic growth? Essential reading for business leaders dedicated to making a significant difference, this book is a blueprint for a brighter, more sustainable world. Elena V. Amber is a founder, doctoral researcher, and award-winning author with 15+ years of global business and startup expertise. Her doctoral research merges behavioral psychology and economics with neuroscience to examine factors impacting sustainable consumption at the nexus with impulsive buying behavior.
- Format: Inbunden
- ISBN: 9781788607001
- Språk: Engelska
- Antal sidor: 224
- Utgivningsdatum: 2025-06-24
- Förlag: Practical Inspiration Publishing