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218 sidor
2009

The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication's concept.

Författare: Bernhard Swoboda, Dirk Morschett, Thomas Rudolph, Peter Schnedlitz, Hanna Schramm-Klein
Illustratör: 56 Tab 33 Abb
Format: Pocket/Paperback
ISBN: 9783834912251
Språk: Tyska
Antal sidor: 218
Utgivningsdatum: 2009-04-28
Förlag: Gabler