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196 sidor
2010

The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication's concept.

Författare: Peter Schnedlitz, Dirk Morschett, Thomas Rudolph, Hanna Schramm-Klein, Bernhard Swoboda
Illustratör: 34 Schwarz-Weiß-Tabellen 32 Schwarz-Weiß-Abbildungen
Format: Pocket/Paperback
ISBN: 9783834919236
Språk: Tyska
Antal sidor: 196
Utgivningsdatum: 2010-02-11
Förlag: Gabler