Fostering Consumer Well-Being
Theory, Evidence, and Policy
Inbunden, Engelska, 2024
Av Fatih Sonmez
2 829 kr
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Fri frakt för medlemmar vid köp för minst 249 kr.This book brings together, in one source, a psychologically framed view of consumer well-being. Featuring chapters authored by expert scholars in the field, and encompassing both research and theory, it provides a comprehensive framework for understanding this important area. Each chapter contains a review of theories and evidence, as well as future research directions and policy recommendations. The intended audience for the book includes professionals in a range of areas, including academia, economics, business, media, and government.
Produktinformation
- Utgivningsdatum2024-06-22
- Mått155 x 235 x undefined mm
- FormatInbunden
- SpråkEngelska
- SerieInternational Series on Consumer Science
- Antal sidor363
- FörlagSpringer International Publishing AG
- ISBN9783031591433