Handbook of Consumer Psychology 1
Kommande
bokomslag Handbook of Consumer Psychology

Handbook of Consumer Psychology

Curtis P Haugtvedt • Paul M Herr • Frank R Kardes

Funktionen begränsas av dina webbläsarinställningar (t.ex. privat läge).

Andra format:

  • 1000 sidor
  • 2027
The revision of this book contains an updated collection of chapters written by the world's leading researchers in the field of consumer psychology. The Handbook presents a comprehensive overview of latest developments and trends, and includes sections on social cognition, motivation, and social neuroscience, among others. It is appropriate for graduate level courses in marketing, psychology, communications, consumer behavior and advertising.
  • Författare: Curtis P Haugtvedt, Paul M Herr, Frank R Kardes
  • Format: Paperback / softback
  • ISBN: 9781138124127
  • Språk: Engelska
  • Antal sidor: 1000
  • Utgivningsdatum: 2027-07-01
  • Förlag: Routledge

Du kanske gillar

  1. Kommande
    bokomslag Handbook of Consumer Psychology

    Handbook of Consumer Psychology

    Curtis P Haugtvedt, Paul M Herr, Frank R Kardes

    Inbunden

    2339:-
  2. bokomslag Handbook of Consumer Psychology

    Handbook of Consumer Psychology

    Curtis P Haugtvedt, Paul M Herr, Frank R Kardes

    Inbunden

    2429:-
  3. Kommande
    bokomslag Untitled Catherine Emmett Ha

    Untitled Catherine Emmett Ha

    Catherine Emmett

    Inbunden

    189:-
  4. Kommande
    bokomslag Untitled Catherine Emmett Pa

    Untitled Catherine Emmett Pa

    Catherine Emmett

    Pocket

    129:-
  5. Kommande
    bokomslag Translation and Critical Theory

    Translation and Critical Theory

    Stefan Baumgarten

    Inbunden

    1889:-
  6. Kommande
    bokomslag Translation and Critical Theory

    Translation and Critical Theory

    Stefan Baumgarten

    Pocket

    539:-
  7. Kommande
    bokomslag Handbook of Military Psychology

    Handbook of Military Psychology

    Armando X Estrada, Kizzy M Parks, Daniel P McDonald

    Pocket

    1879:-
  8. Kommande
    bokomslag Hydrodynamics and Hydraulic Transmission

    Hydrodynamics and Hydraulic Transmission

    Wang Xiufeng Wang

    Häftad

    899:-
  9. bokomslag Applying Social Cognition to Consumer-Focused Strategy

    Applying Social Cognition to Consumer...

    Frank R Kardes, Paul M Herr, Jacques Nantel

    Pocket

    689:-
  10. bokomslag A Stubborn Cinderella

    A Stubborn Cinderella

    Will M Hough, Joseph E Howard, Frank R Adams

    Pocket

    259:-

Andra av samma författare

  1. bokomslag Consumer Psychology in a Social Media World

    Consumer Psychology in a Social Media...

    Claudiu V Dimofte, Curtis P Haugtvedt, Richard F Yalch

    Inbunden

    2799:-
  2. bokomslag Consumer Psychology in a Social Media World

    Consumer Psychology in a Social Media...

    Claudiu V Dimofte, Curtis P Haugtvedt, Richard F Yalch

    Pocket

    909:-
  3. bokomslag Diversity in Advertising

    Diversity in Advertising

    Jerome D Williams, Wei-Na Lee, Curtis P Haugtvedt

    Inbunden

    2519:-
  4. bokomslag Online Consumer Psychology

    Online Consumer Psychology

    Curtis P Haugtvedt, Karen A MacHleit, Richard Yalch

    Inbunden

    4209:-
  5. bokomslag Online Consumer Psychology

    Online Consumer Psychology

    Curtis P Haugtvedt, Karen A MacHleit, Richard Yalch

    Pocket

    1829:-
  6. bokomslag Applying Social Cognition to Consumer-Focused Strategy

    Applying Social Cognition to Consumer...

    Frank R Kardes, Paul M Herr, Jacques Nantel

    Inbunden

    2179:-
  7. bokomslag Handbook of Research Methods in Consumer Psychology

    Handbook of Research Methods in Consu...

    Frank Kardes, Paul M Herr, Norbert Schwarz

    Inbunden

    3919:-
  8. bokomslag Handbook of Research Methods in Consumer Psychology

    Handbook of Research Methods in Consu...

    Frank Kardes, Paul M Herr, Norbert Schwarz

    Pocket

    1829:-
  9. bokomslag Diversity in Advertising

    Diversity in Advertising

    Jerome D Williams, Wei-Na Lee, Curtis P Haugtvedt

    Pocket

    1059:-
  10. bokomslag Applying Social Cognition to Consumer-Focused Strategy

    Applying Social Cognition to Consumer...

    Frank R Kardes, Paul M Herr, Jacques Nantel

    Pocket

    689:-