Packaging Research in Food Product Design and Development 1
bokomslag Packaging Research in Food Product Design and Development
Konst & kultur

Packaging Research in Food Product Design and Development

Howard R Moskowitz • Michele Reisner • John Benedict Lawlor • Rosires Deliza

Inbunden

2599:-

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  • 280 sidor
  • 2009
Packaging Research in Food Product Design and Development is the first book to comprehensively address the issues of graphics design and visual concepts, from a systematic, scientific viewpoint, yet with business applications in mind. Positioned specifically for foods and beverages, Packaging Research in Food Product Design and Development uniquely combines consumer liking, segmentation and "how to" business methodology with a detailed treatment of the different facets of concept research.
  • Författare: Howard R Moskowitz, Michele Reisner, John Benedict Lawlor, Rosires Deliza
  • Format: Inbunden
  • ISBN: 9780813812229
  • Språk: Engelska
  • Antal sidor: 280
  • Utgivningsdatum: 2009-08-21
  • Förlag: Iowa State University Press

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