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Pocket
Performance Management in Retail and the Consumer Goods Industry
Michael Buttkus • Ralf Eberenz
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This book offers essential insights into various management concepts for retail and consumer packaged goods companies. Addressing a range of topics in the field of performance management, it presents concepts for management control, management reporting, planning & forecasting, as well as digitization-related aspects. The contributing authors share valuable lessons learned from real-world consulting projects and present innovative approaches to successful and effective management control at retail and consumer packaged goods companies.
- Format: Pocket/Paperback
- ISBN: 9783030127329
- Språk: Engelska
- Antal sidor: 442
- Utgivningsdatum: 2020-08-15
- Förlag: Springer Nature Switzerland AG