bokomslag Performance Management in Retail and the Consumer Goods Industry
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Performance Management in Retail and the Consumer Goods Industry

Michael Buttkus Ralf Eberenz

Pocket

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Andra format:

  • 442 sidor
  • 2020
This book offers essential insights into various management concepts for retail and consumer packaged goods companies. Addressing a range of topics in the field of performance management, it presents concepts for management control, management reporting, planning & forecasting, as well as digitization-related aspects. The contributing authors share valuable lessons learned from real-world consulting projects and present innovative approaches to successful and effective management control at retail and consumer packaged goods companies.
  • Författare: Michael Buttkus, Ralf Eberenz
  • Format: Pocket/Paperback
  • ISBN: 9783030127329
  • Språk: Engelska
  • Antal sidor: 442
  • Utgivningsdatum: 2020-08-15
  • Förlag: Springer Nature Switzerland AG