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Pocket
The Age of Livestreaming: 30 Stories of How the Livestream Economy Is Revolutionizing the Way the World Does Business
The Kuaishou Research Institute N • A
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From the creator of one of China's most rapidly growing apps comes the next evolution of social media: providing a voiceand subsequent business opportunitiesto the digitally underserved The Chinese app Kuaishou isnt just another large livestreaming platform competing with TikTok or Facebook Reels. What makes it different? Rather than focusing on the latest hot topic or celebrity publicity stunt, Kuaishou strives to ensure equitable access to the digitally underserved or neglected. Kuaishous founders approach is working wonders. More than 300 million people use Kuaishou every day, and the platform enabled over 20 million people to earn income through e-commerce each yearand this book tells the entire fascinating story in the age of livestreaming. The Age of Livestreaming describes the leadership vision of Kuaishous foundersto enhance every persons unique sense of happinessand shows how the rapid development of livestreaming has facilitated dynamic growth in e-commerce across a broad range of industries and products, particularly the fashion industry. It provides critical insights every business leader should be considering today: The Future of Livestreaming: Livestreaming is remolding supply chains, redefining products based on demand, and reforming and energizing businessesand will result in the restructuring of many businesses and the creation of a new commercial entity. The Impact of Livestreaming: Livestreamings chainfrom consumers to livestreamers to productsis the most efficient transactional model. Livestreaming ecommerce will give rise to a more equal, friendlier, and trusting world, and it holds the potential to alleviate poverty and rejuvenate rural societies throughout the world. Apply the lessons in The Age of Livestreaming to position your business at the front-end of the livestreaming economy revolution.
- Format: Pocket/Paperback
- ISBN: 9781264640805
- Språk: Engelska
- Antal sidor: 404
- Utgivningsdatum: 2022-12-20
- Förlag: McGraw Hill