The Business of Marketing, Entrepreneurship, and Architecture of Communal Societies in the 1960s and 1970s

1. Introduction.- 2. Founding Ideologies of Soul City, Stelle and Twin Oaks.- 3. Pioneers in the Middle of Nowhere: Land and Space.- 4. No Hippies, Please: Members and Membership Policies.- 5. Commune, Inc.: The Perils and Benefits of Entrepreneurship.- 6. Some Hands on Deck: Labor Politics and Practices.- 7.Selling the Dream: Advertising Community and Business.- 8. Everything Has its Price: Financing a Community.- 9. The Invisible Hand, or Crushing Fist, of the State.- 10. Conclusion: Meandering Towards Utopia.