bokomslag The Complexity Turn
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The Complexity Turn

Arch G Woodside

Pocket

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Andra format:

  • 254 sidor
  • 2018
This book takes the reader beyond net effects and main and interaction effects thinking and methods. Complexity theory includes the tenet that recipes are more important than ingredientsany one antecedent (X) condition is insufficient for a consistent outcome (Y) (e.g., success or failure) even though the presence of certain antecedents may be necessary. A second tenet: modeling contrarian cases is useful because a high or low score for any given antecedent condition (X) associates with a high Y, low Y, and is irrelevant for high/low Y in some recipes in the same data set. Third tenet: equifinality happensseveral recipes indicate high/low outcomes.
  • Författare: Arch G Woodside
  • Format: Pocket/Paperback
  • ISBN: 9783319836423
  • Språk: Engelska
  • Antal sidor: 254
  • Utgivningsdatum: 2018-07-13
  • Förlag: Springer International Publishing AG