The Gold Standard

Roc Nation exec and lifelong fan and curator of hip-hop culture "Lenny S." Santiago presents dynamic photos of today's most popular celebrities and influencers, set on the iconic gold couch in his office, offering a fresh lens on what excellence—the gold standard—means in today's pop culture landscape.

Lenny S. has helped shape modern hip-hop culture as we know it. A veteran music biz executive as well-known for his love of photography—nicknamed "Kodak Lens"—as for his ability to craft successful marketing campaigns for stars like Jay-Z, DJ Khaled, and the brightest names in music, sports, fashion, film, and television. With friends like the Carters, LeBron James, and A$AP Rocky, he has been inspired to captured key moments in their glamorous lives with his camera. And when his illustrious guests stop by his Roc Nation office, Lenny picks up his camera and asks them to strike a pose on the gold leather sofa where he holds court.
   In THE GOLD STANDARD, Lenny S. presents these rare pics of today's brightest stars—inspired, playful, standing on business, and elevating the game. In this stunning four-color hardcover, readers can explore and celebrate what excellence looks like in today’s world of glamour and glitz.