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368 sidor
2003

Business Across Cultures is the keystone book in the Culture for Business series. It provides an overview of all subjects tackled in the other books of the series. Its particular aim is to provide executives with a cross-cultural perspective on how companies meet the diverse needs of customers, investors and employees; to introduce the main ideas in business in a multicultural context; and to show how they all fit together.

Författare: Fons Trompenaars, Peter Woolliams
Format: Pocket/Paperback
ISBN: 9781841124742
Språk: Engelska
Antal sidor: 368
Utgivningsdatum: 2003-12-01
Förlag: Capstone Publishing Ltd