Explaining Buyer Behavior 1
bokomslag Explaining Buyer Behavior
Psykologi & pedagogik

Explaining Buyer Behavior

John O'Shaughnessy

Inbunden

3019:-

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  • 400 sidor
  • 1992
This is a book applying the philosophy of the social sciences to the study of buyer behaviour. Like Why People Buy, it encompasses ideas from other disciplines such as philosophy and psychology.
  • Författare: John O'Shaughnessy
  • Format: Inbunden
  • ISBN: 9780195071085
  • Språk: Engelska
  • Antal sidor: 400
  • Utgivningsdatum: 1992-08-01
  • Förlag: OUP USA

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