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288 sidor
2005

The global economy has opened up huge new opportunities for growth and product availability. Thats where the retail buyer comes in. In Management of Retail Buying, Cash, Thomas, Wingate and Friedlander discuss what buyers go through to make their decisions, from thousands of possibilities, about what to put on store racks and shelves. This text is appropriate for students in Retail Management or Fashion Merchandising programs, for courses in Retail Buying.

Författare: R Patrick Cash, Chris Thomas, John W Wingate, Joseph S Friedlander
Format: Pocket/Paperback
ISBN: 9780471723257
Språk: Engelska
Antal sidor: 288
Utgivningsdatum: 2005-08-01
Förlag: John Wiley & Sons Inc